Cultural imperialism1
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Tuesday, 15 February 2011
Sunday, 6 February 2011
Theories – Copy Cat theory/desensitisation theory/cultivation theory
Theories – Copy Cat theory/desensitisation theory/cultivation theory – describe and find examples for each from media texts
Copy Cat or Modelling Theory:
The copycat theory relates to something publicized in the media that creates a lot of attention, causing other people to imitate in order to gain the same level attention. The well known example of this is copycat murders, suicides and other violent acts that come with no other motive other than attention, caused by seeing the same acts in the media, be it film, television or books.
Desensitisation Theory:
Desensitisation is the belief that because there is so much violence shown in the media, people have less of an emototional impact to violence and feel less sensitive towards it. For instance, if you watch a lot of violent movies, you will not feel as upset about the violence than you would have if you hadn't watched a lot of violent movies. But does consuming violent media make you feel less sad about real life violence?
Cultivation Theory:
Cultivation theory is about how people's attitudes and beliefs are impacted by the media, rather than just behaviors. For instance someone who watches a lot of violent movies may have a darker and unrealistic outlook on the world, thinking that there is more violence in their community than there really is, whereas someone who doesn't watch as many violent movies may have a more realistic view on the world.
Copy Cat or Modelling Theory:
The copycat theory relates to something publicized in the media that creates a lot of attention, causing other people to imitate in order to gain the same level attention. The well known example of this is copycat murders, suicides and other violent acts that come with no other motive other than attention, caused by seeing the same acts in the media, be it film, television or books.
Desensitisation Theory:
Desensitisation is the belief that because there is so much violence shown in the media, people have less of an emototional impact to violence and feel less sensitive towards it. For instance, if you watch a lot of violent movies, you will not feel as upset about the violence than you would have if you hadn't watched a lot of violent movies. But does consuming violent media make you feel less sad about real life violence?
Cultivation Theory:
Cultivation theory is about how people's attitudes and beliefs are impacted by the media, rather than just behaviors. For instance someone who watches a lot of violent movies may have a darker and unrealistic outlook on the world, thinking that there is more violence in their community than there really is, whereas someone who doesn't watch as many violent movies may have a more realistic view on the world.
Thursday, 3 February 2011
Theorist Research (NOT FINISHED)
STUART HALL
Stuart Hall is a cultural theorist and sociologist who has lived and worked in the United Kingdom since 1951.
racial clown:
His works — such as studies showing the link between racial prejudice and media — have a reputation as influential, and serve as important foundational texts for contemporary cultural studies.
CHOMSKEY
Avram Noam Chomsky is an American linguist, philosopher, cognitive scientist, and political activist. Chomsky is well known in the academic and scientific community as one of the fathers of modern linguistics,[and a major figure of analytic philosophy. Since the 1960s, he has become known more widely as a political dissident and an anarchist, referring to himself as a libertarian socialist. Chomsky is the author of more than 150 books and has received worldwide attention for his views, despite being typically absent from the mainstream media.
relationship between profit seeking media and govts:
He has argued that the mass media in the United States largely serve as a propaganda arm and "bought priesthood" of the U.S. government and U.S. corporations, with the three parties intertwined through common interests. In a famous reference to Walter Lippmann, Chomsky along with his coauthor Edward S. Herman has written that the American media manufactures consent among the public. Chomsky has condemned the 2010 supreme court ruling revoking the limits on campaign finance, calling it "corporate takeover of democracy
This relates to...
Stuart Hall is a cultural theorist and sociologist who has lived and worked in the United Kingdom since 1951.
racial clown:
His works — such as studies showing the link between racial prejudice and media — have a reputation as influential, and serve as important foundational texts for contemporary cultural studies.
CHOMSKEY
Avram Noam Chomsky is an American linguist, philosopher, cognitive scientist, and political activist. Chomsky is well known in the academic and scientific community as one of the fathers of modern linguistics,[and a major figure of analytic philosophy. Since the 1960s, he has become known more widely as a political dissident and an anarchist, referring to himself as a libertarian socialist. Chomsky is the author of more than 150 books and has received worldwide attention for his views, despite being typically absent from the mainstream media.
relationship between profit seeking media and govts:
He has argued that the mass media in the United States largely serve as a propaganda arm and "bought priesthood" of the U.S. government and U.S. corporations, with the three parties intertwined through common interests. In a famous reference to Walter Lippmann, Chomsky along with his coauthor Edward S. Herman has written that the American media manufactures consent among the public. Chomsky has condemned the 2010 supreme court ruling revoking the limits on campaign finance, calling it "corporate takeover of democracy
This relates to...
60s 70s 80s culture presentation
Check out this SlideShare Presentation:
60s 70s 80s culture presentation
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Tuesday, 25 January 2011
How does contemporary representation compare to previous time periods? Skins Vs Trainspotting
Skins is a British program series, targeting a youth audience which premiered on E4 in January of 2007. Trainspotting is a movie, directed by well renouned Danny Boyle which released eleven years earlier. Even though they are two different forms of media, one being a television series and the other being a movie, both are similar and very contreversial with a similar ideology and audience. Both products are about youth in Britain and the life they lead, portraying youth very negatively. The two products are similar but also have differences which may be due to the different times that they were made.
Both Skins and Trainspotting represent youth in Britain as doing a lot of drugs. In Skins, the teenagers are seen casually doing a range of drugs from smoking weed at school, to doing amphetamines at raves. The characters in Trainspotting however take much harder drugs, mainly heroin and on a much more frequent basis, scoring as much as possible, putting their whole life into getting their next "hit". Drugs are a big part in both productions, however they are one of the main themes in Trainspotting, making the representation of youths worse in the 1990's which was when Trainspotting was set. However, this more frequent use of harder drugs may be more specific to region, as Trainspotting is set in Scottland, whereas Skins is set in a more whealthy area of England where heroin is not as commonly used.
Another similarity between the too productions is the representation that youth have no hope. In a scene at the beginning of trainspotting, Renton is helping Spud before a job interview, making sure he doesn't get the job so that he can claim unemployment money. Similarly, in Skins, the teenagers are shown not going to college much and skipping lessons to go and do drugs and other illegal activieties. The youth in both, are shown as not having any hope or future, and worst of all, not caring that they don't have a future.
Even though Skins and Trainspotting have a lot of similarities, there are some differences which may be due to the time difference between the two productions. For instance I think that the representation of friendship is very difference. In Skins the frienship group is shown to fall out a lot but then make up. This is one of the only positive representations in Skins of Youth; that friendship is valued. Whereas in Trainspotting the group are not portrayed as being friends, but more of a group of people they help each other get high. Renton, the main character, frequently says how he doesnt like members of the group, and even steals a lot of money from them which they made through a drug deal.
Both represent that youths have a miserable outlook on life, however in Trainspotting, the main character, Renton, is much more phillisophical about how depressing life is. For example, Renton's speech at the beginning sequence shows his depressing outlook on life about how society wants you to be and how he is far from it. But in Skins, the characters are not portrayed to think much, but are just depressed, taking a lot of drugs to ease the pain, making them seem less intelligent.
Another difference would be that there seems to be a vast gap in wealth between the two products. This is due to the different locations; Edinburgh has a much higher level of poverty than Southern England, the location of Skins. The gap in time between the two may be a reason for this also as the economy has dramatically changed in the 11 years separating the two.
Overall, the two products, the contemporary Skins and Trainspotting of the 90's, are relatively similar; both portraying youth as doing a lot of drugs, not caring about anything and having no hope in life. However friendship is portrayed in a more positive way in the contemporary product, which might show a realisation of the value of friendship to modern-day youth. The older product, Trainspotting does show youth of being more phillosophical about their depressing outlook on life, making modern day youths seem less intelligent. Both represent Youth in a very negative way, despite the time gap in production.
Both Skins and Trainspotting represent youth in Britain as doing a lot of drugs. In Skins, the teenagers are seen casually doing a range of drugs from smoking weed at school, to doing amphetamines at raves. The characters in Trainspotting however take much harder drugs, mainly heroin and on a much more frequent basis, scoring as much as possible, putting their whole life into getting their next "hit". Drugs are a big part in both productions, however they are one of the main themes in Trainspotting, making the representation of youths worse in the 1990's which was when Trainspotting was set. However, this more frequent use of harder drugs may be more specific to region, as Trainspotting is set in Scottland, whereas Skins is set in a more whealthy area of England where heroin is not as commonly used.
Another similarity between the too productions is the representation that youth have no hope. In a scene at the beginning of trainspotting, Renton is helping Spud before a job interview, making sure he doesn't get the job so that he can claim unemployment money. Similarly, in Skins, the teenagers are shown not going to college much and skipping lessons to go and do drugs and other illegal activieties. The youth in both, are shown as not having any hope or future, and worst of all, not caring that they don't have a future.
Even though Skins and Trainspotting have a lot of similarities, there are some differences which may be due to the time difference between the two productions. For instance I think that the representation of friendship is very difference. In Skins the frienship group is shown to fall out a lot but then make up. This is one of the only positive representations in Skins of Youth; that friendship is valued. Whereas in Trainspotting the group are not portrayed as being friends, but more of a group of people they help each other get high. Renton, the main character, frequently says how he doesnt like members of the group, and even steals a lot of money from them which they made through a drug deal.
Both represent that youths have a miserable outlook on life, however in Trainspotting, the main character, Renton, is much more phillisophical about how depressing life is. For example, Renton's speech at the beginning sequence shows his depressing outlook on life about how society wants you to be and how he is far from it. But in Skins, the characters are not portrayed to think much, but are just depressed, taking a lot of drugs to ease the pain, making them seem less intelligent.
Another difference would be that there seems to be a vast gap in wealth between the two products. This is due to the different locations; Edinburgh has a much higher level of poverty than Southern England, the location of Skins. The gap in time between the two may be a reason for this also as the economy has dramatically changed in the 11 years separating the two.
Overall, the two products, the contemporary Skins and Trainspotting of the 90's, are relatively similar; both portraying youth as doing a lot of drugs, not caring about anything and having no hope in life. However friendship is portrayed in a more positive way in the contemporary product, which might show a realisation of the value of friendship to modern-day youth. The older product, Trainspotting does show youth of being more phillosophical about their depressing outlook on life, making modern day youths seem less intelligent. Both represent Youth in a very negative way, despite the time gap in production.
Sunday, 16 January 2011
YouTube Anthropology Video and Identity
This video is about the creation and development of YouTube and about identity.
From watching this video and many others on youtube, I know that anybody can buy a webcam and broadcast themself or create their own identity for the world to see. Anyone can shoot a video of themself and say that they are something that they are not, and from watching this video, we can see that this has caused a lot of drama on the net with people unmasking these so called "fakes". It is also a great way for people to express how they feel to the world but also allows people to respond, in a positive or negative way, to people expressing themselves.
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